mall. The Public Cube mall will bring people together, promote a feeling of belonging and infuse a sense of social, cultural and ethnic identity. In the urban sense, a network of expanded community malls will be fully integrated in a single communication system. All branches in the network will share data, cooperate on cultural programs and update each other on schedules. The Public Cube will be provide service to visitors from outside town and district, and extend its cultural and social know-how to other communities.

Functionally speaking, the Public Cube is a chance to redefine the central core of a district along with the entire social landscape of the neighborhood. Using the correct combination of public functions, the neighborhood’s open spaces can be effectively made available to residents. The architecture suggests a new vocabulary that exposes its unique inner content. It is an initiator of local identity with a primary role in the new urban society.